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Thursday, December 1, 2016

Roc 96 Launches Jay Z's 'Reasonable Doubt' limited Edition Capsule Collections

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                                                         Video via Publicist

                                       Image via Publicist

This for all my JIGGA FANS! I would say HOV.. but ROC 96 Exclusively launched a 14 limited edition capsule collection in honor on Jay Z's "Reasonable Doubt" album. 


                      Image via Publicist

Reasonable Doubt is Jay-Z’s debut studio album, released on June 25, 1996, by Roc-A-Fella Records and Priority Records. Reasonable Doubt is one of the greatest rap albums in history. The album includes guest appearances from Memphis Bleek, Mary J. Blige, and The Notorious B.I.G. It's 20th anniversary is being celebrated with this exciting merchandise line and 14 store launch. 

For more information, please visit itunes.apple.com/us/album/reasonable-doubt/id268633751

For its 20th anniversary, Roc 96 is releasing the Reasonable Doubt limited edition line, launching on Saturday, December 3rd. Featuring 14 capsule collections, each pays tribute to every track off JAYZ’s 1996 debut album. Echoing an album release, all 14 capsules will launch simultaneously. The iconic compilation marked the beginning of JAYZ’s career and the cultural phenomenon of Roc-A-Fella Records.

The Reasonable Doubt line will be distributed to 14 top specialty stores around the country, and each store will carry one exclusive capsule. The collections, ranging from $25 to $145, feature t-shirts, crew necks, hoodies, hats, beanies, as well as reprinted Reasonable Doubt cassettes.

To celebrate the release and JAYZ’s birthday, each of the 14 specialty stores will simultaneously host an exclusive event at their respective locations. 

For more information, visit www.roc96.com.
View below for a full list of stores and their exclusive collection. Show us how much this album means to you by collecting them all! 

STORE NAME
CITY
STATE
SONG
SOCIAL STATUE
MULTIPLE
NA/PA
CANT KNOCK THE HUSTLE
MANIERE
ATLANTA
GA
D'EVILS
FEATURE
LAS VEGAS
NV
CAN I LIVE
WOODSTACK
BROOKLYN
NY
BROOKLYN’S FINEST
POLITICS
NEW ORLEANS
LA
POLITICS AS USUAL
CRÈME
NORFOLK
VA
DEAD PRESIDENTS
XHIBITION
CLEVELAND
OH
22 TWO’S
CORPORATE
CINCINNATI
OH
BRING IT ON
UBIQ
PHILADELPHIA
PA
COMING OF AGE
CONCEPTS
MANHATTAN/BOSTON
NY/MA
FEELIN’ IT
SOHO GALLERY
MIAMI
FL
AINT NO N***A
BLACK MARKET
DALLAS/ IRVINE
TX/CA
CASHMERE THOUGHTS
ONENESS
LEXINGTON
KY
FRIEND OF A FOE
ALCHEMY
BIRMINGHAM
AL
REGRETS

Image via Publicist

The collection was created by Fourth of November’s design team and conceptualized by streetwear connoisseur Kareem “Biggs” Burke and lifestyle specialist Emory “Vegas” Jones, the release is a modern re-introduction of this timeless album to fans, music enthusiasts and millennials. With bold graphics and detailed construction, each capsule is a visual interpretation of JAYZ’s 14 song titles and clever lyrics. Every design tells a holistic story from start to finish, evoking one’s auditory and visual senses. The capsules are further brought to life with a 14 piece cinematic campaign dedicated to each song.

“Our authenticity and emotional connection with our consumers is what makes these capsule collections so special. Our talented team of designers are channeling new energy, which creates culture beyond the realm of music. It’s the perfect moment to celebrate the release as JAYZ’s birthday is on Dec 4th.” -Kareem “Biggs” Burke

“Biggs and I were really excited to play a role in bringing this exclusive collection to our customers who have come to anticipate these limited edition pieces. Through the synergy between our numerous brands, we are able to effectively market to consumers an entire lifestyle. By Honoring the Past, Celebrating the Present and Embracing the Future, we are creating trends that influences the masses.” -Emory "Vegas" Jones

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